Get a quick, personal demo from one of our experts. Andrew Hutchinson Content and Social Media Manager. All the key topics, themes, aspects are extracted and analyzed for sentiment. Take cues from creators, Launch your small business to the next level with a TikTok Business Account, Supercharge your video entertainment strategy, Play everywhere: Connecting with mobile gamers on TikTok, Small Business Month spotlight: Finding success on TikTok, TikTok reimagines entertainment through discovery, community and culture, Grow your business with TikTok & Media Mix Modeling, Lights, camera, action! Related | Instagram Reels Vs.TikTok Videos: Performance Insights And Key Learnings. Want to know how your account performed after you posted that super-timely All I Want for Christmas is You lip sync in 2020? The number of times posts with a given hashtag have been watched. Learn more about how to use TikTok Analytics within your profile. The new TikTok for Business platform offers a hub of marketing solutions and resources - including tips, case studies, access to TikTok ad formats and more - for brands looking to incorporate the short-form video app into future marketing campaigns. Otessa Moshfegh is a BookTok darling. Track the right metrics, and youll be able to hone in on the tactics that really work (and tell hype from reality). 2. How many people have downloaded TikTok? It also provides information about each post, including metrics like views, likes, comments and shares. With other important dates on the horizon, Singles Day is set to break all records. Give us a call at (857) 526-0096, or fill out the . You can know what customers feel about different aspects of your business through emotion-aspect co-occurrence and thus know exactly what changes you need to make to provide a great consumer experience. Read how clothing retailers can benefit from TikTok analysis. Try it free today. Key insights. From your TikTok profile, you can see a grand total of the number of likes youve seen on all your content. How TikTok is helping brands evolve beyond exclusive TV and tentpole activations, What's Next Report 2022: Insight Into Culture Drivers on TikTok, The infinite loop: TikToks unique retail path to purchase, What's Next: Your new creative dream team, What's Next: The unstoppable power of #TikTokMadeMeBuyIt, How TikTok drives offline sales impact for advertisers, Brand collaborations with TikTok content creators drive big results, Reaching women on TikTok: Be bold, active & authentic, Real 'Tok': Re-thinking Influence in the Age of TikTok. All this information can be harnessed to create targeted marketing tactics for different audiences based on gender, age, profession, region, etc. With social media and the internet, in general, awash with articles berating fast fashion, it became a PR nightmare for many clothing retailers. Whether your goal is to inspire social media engagement, have more followers, increase sales, enhance brand awareness, or attract potential brand ambassadors, insights from the sentiment analysis software will give you all the tools you require to create targeted content. Insights on TikTok: who uses it, what for and where are they from? For You. In September 2021, TikTok announced that it had 1 billion global monthly active users, (a) placing it 6th in our ranking of the world's most 'active' social media platforms. the You can see which emotions occur with which aspects, read the actual comments pertaining to each sentiment - positive, negative, and neutral, find out brand mentions, and more. Comedy Gaming Food Dance Beauty . IPSOS Brand Lift Study Reveals TikTok Advertising More Effective than TV & Digital Norms. Given that TikTok is a rising go-to search engine among young shoppers . Tiktok highlights usage of Lead Generation Ads and it's collective Ads format to capture it's early shoppers user base while utilising creator marketplace. If you have a thirst to filter down, Insights offer a range of categories marketers can specify in their search. From there, youll be able to see the number of views, related hashtags, and some of the top videos that use the tag. . Creative Best Practices: From Good to Great! INSIGHT: Just In Spain, more than 14 million downloads have been registered, which means 9 million monthly active users. And while YouTube's video ad revenue is projected to increase from $28 billion in 2022 to $38 billion by the forecast period, and Meta's from $30 billion to $39 billion by 2027 . Repustate has helped organizations worldwide turn their data into actionable insights. The clothing retail industry is so fast-changing that its difficult for retailers to keep up. What Type of TikTok Insight Can Be Drawn Using Artificial Intelligence? According to a study by TikTok Insights, there are a few key reasons why users are likely to buy from businesses on the TikTok platform: Entertainment. By using these filters, you can dive as deep into each different demographic as you please. Access valuable insights in one convenient dashboard, download necessary stats in CSV format or visualize them in Google Data Studio directly. TikTok insights can give very important discoveries from voice of the customer (VoC) data - insights that would never have been known had it not been for a post gone viral. Aug 24, 2021 Table of Contents. Small Business Marketing on TikTok: The Ultimate Guide. Then came fast fashion brands like H&M, Zara, Forever21, and lately, Shein. And the price is right (its free). Repustates sentiment analysis platform analyzed the video as well as the comments and found interesting takes that customers had on the subject. TikTok analysis enables brands to separate genuine influencers from ones with fake followers or dodgy credentials that could tarnish their reputation. Quick service restaurants (QSRs) can find new ways of expanding their business, just like McDonalds found out through the video that went viral on TikTok proposing a new McDonalds logo. TikTok was downloaded 850 million times in 2020 and is the first non-Facebook app to reach three billion downloads, which . Personalized brand experiences boost brand loyalty and give the consumer a feeling of belonging to the brand thus leading to an emotional bond. How to access Audience Insights. Under Account control, choose Switch to Business Account. Answers to all your questions about Hootsuite. Needless to say, social media listening through TikTok insights, have given some clothing retailers a very strong advantage over others, simply because of their affinity to attract and engage paying customers. After many TikTok creators asked for greater insights, the popular app debuted TikTok Pro Accounts a free account upgrade that allows you access to juicy data you can use to grow your account. In dem Tool hast du ber verschiedene Filter die Mglichkeit verschiedene Insights deiner Zielgruppe auf Grundlage von Sprache, Interessen, demografischen Merkmalen und mehr zu filtern und einzusehen. Ash Paq, 25, often shares an insight into her life as a teacher with her 98,600 followers. Choose the category that best describes your account. A sentiment analysis API for Tableau extracts highly targeted sentiment insights from customer experience (CX), market research, and employee experience data. While some brands are confident enough to continue with their business as usual, some brands like H&M felt it too close for comfort, thus reinventing themselves into a sustainable fashion retailer. Videos with a duration between 10 to 20 seconds are also effective for impressions. TikTok is free to use and, according to Statista, has tens of millions of active users in the US alone, making it a great addition to any marketing strategy. How to check your TikTok analytics in Hootsuite, Post TikTok videos at the best times FREE for 30 days. For those unfamiliar with TikTok, its a relatively new social media platform that is extremely popular with younger generations, particularly Gen Z. Trusted by employees at 800+ of the Fortune 1000. TikTok Shares New Insights into Usage Trends, and its Impact on Audience Behaviors [Infographic] Published Aug. 30, 2021 By. We tried many vendors whose speed and accuracy were not as good as Repustates video content analysis capability transcribes the source video into text. Read how consumer insights from TikTok can help QSR brands. The main benefit of TikTok Insights to a brand is that it can help you better identify your target audience and hone in on your marketing strategy. Most of them wanted onion rings on the menu, while some thought that the fast-food chain had already changed their menu and wondered when their city would have onion rings at the nearest McDonalds outlet. We provide businesses of all sizes with search engine optimization, social media management, website management, and other digital marketing services! Tiktok divides analytics into four categories: Overview, Content, Followers and LIVE. Learn the TikTok tricks that will help you stand out on the For You page with unique and engaging content. TikTok's projected advertising revenue share in 2027 marks an increase from 22% of the total $189 billion online video advertising revenue it accounts for in 2022. I share marketing reports and updates every week in this community but if you want sources & more insights, you can subscribe through link in my bio for free. Insights. Small Business Month spotlight: Finding success on TikTok. Downloading Audience Insights data. More than 37% of users state that they're willing to buy from TikTok because of its entertainment factor. What Are the Major Applications of Tiktok Insights? So even if a video is a user-generated one or one made by a competing brand, you will know if you are featured on it, if competing brands are present, and from the comments, you will be able to extract information on the context in which all these mentions have appeared. And those precious analytics are all yours. 81% of TikTok users who made a Back to School purchase said the platform played a role in purchases/gifts bought. You can now grow on TikTok FASTER with Hootsuite! But she didn' The intention is to show ads relevant and attractive to the individual user, and therefore more valuable to publishers and third-party advertisers. Business Help Center. TikTok accounts post on average 20 videos per month. In order to use TikTok Insights, you should first familiarize yourself with the platform by creating an account and posting content. In the Overview tab, you can see analytics from the last week, month, or two monthsor, you can choose a custom date range. How brands can unlock Black Friday on TikTok, Nielsen Study Shows TikTok ideal place for "discovery," content more "authentic", New study from WARC, TikTok and Publicis Groupe shows the power of community commerce, Auto Marketing on TikTok 101: Driving in the fun lane, Halloween for Brands: All Treats, No Tricks. For a back-of-the-envelope estimate of an accounts average engagement, try the following. For instance, if you want to know more about how Millennials in America respond to different types of brand content, the answer will be right there for you (according to Insights, 35% of Millennial TikTok Daily users prefer brand content that is fun and entertaining). Upload . Further, sentiment mining from comments can give even more details. Open your profile page and click on the hamburger sign given in the upper-right corner of the screen. For example, a pet toy brand may wish to team up with a four-legged TikTok influencer like Crusoe the dachshund to reach his audience. Repustate's sentiment analysis platform generates audience insights from TikTok videos. While TikTok's insights may seem simple at first, once you dig deeper, you'll uncover a helpful range of metrics and information to help you . This can be done for a single video or multiple ones. and poof UNKNOWN #dachshund #wienerdog #Miniaturedachshund. Configurar cookies 40% of Millennial TikTok users say the platform . Bonus: Get a free social media analytics report templatethat shows you the most important metrics to track for each network. Insights available to TikTok Business accounts can inform everything from when you post to what you post. Results are displayed on Repustates sentiment analysis dashboard. iamtundecole. TikTok's data collection practices raise concerns for employers. Alyssa Hirose is a magazine editor, playwright, comedian and comic artist based in Vancouver, B.C. The TikTok combines a trending audio with a subject that's currently surging in popularity, creating something that's timely and relatable for younger readers. The machine learning engine analyzes the video frame by frame to read any captions that may appear in the video. Further, an analysis of current and past data can give you insights into emerging market trends as well. The content posted on this platform is typically a short video set to music, a sound, or a voiceover. Tips and tricks from the worlds most widely-read social media marketing blog. This TikTok metric could be used for a rough estimate of average engagement. Thats why checking your TikTok analytics (and understanding them) is so important. Here are the steps in which this process happens. To see how many views a hashtag has received, search for the hashtag in the Discover tab. With the help of video content analysis (VCA), a clever sentiment mining engine can give you intelligence about your competitors based on the brand logos and mentions it finds in the video itself, as well as the background imagery. Thanks for reading. You can measure how your brand is performing through text analytics and video AI via emotion mining. "TikTok in particular has access to the . TikTok insights can give brands so many avenues to engage with customers, increase brand loyalty, enhance brand awareness, and promote growth. Arabic text data is not easy to mine for insight, but For those unfamiliar with TikTok, its a relatively new social media platform that is extremely popular with younger generations, particularly Gen Z. You can change your settings at any time or accept the default settings. TikTok insights help us understand audience behavior and opinions, brand loyalty, the effectiveness of the content, and the overall performance of TikTok campaigns. The Follower tab provides information about your followers, including a breakdown of gender as well as what part of the world theyre viewing from. Interactive sessions with the brightest minds in social. Through the granular information that the TikTok audience insights analysis platform gives about consumer behavior and profiles, brands can find many new ideas to plan product and service improvements. If youre looking to grow your audience (and see more action in the Followers tab), consider creating content with more universal appeal. Book a product demo. We also give an overview of how Repustates sentiment analysis platform extracts audience insights from TikTok. An overview of the search results will appear in the Top tab. Oleoshop - Product registered by Oleo Interactive | Handmade in Barcelona Powered by Oleoshop. TikTok has a large user base in the United States, India - from where 28% of its users come from - South America and Europe in general (17 million users in the United Kingdom, 11 in France, 10, 7 in Germany.). TikTok advertising helps brands reach younger, content-hungry demographics. Learn how to set up a TikTok Business Account and create a winning strategy on the billion-user platform. Try Hootsuite risk-free for 60 days. #dogsoftiktok #gardening #dachshunds #fy #gardendog. How to switch to a TikTok Business account. The Video AI engine studies the video, again, frame by frame, for any brand logos that may appear in the background of the video, or even on clothes worn by the user. With over 1 billion active accounts, every TikTok user has the potential to reach an enormous audiencebut not everyone does. Hover over your profile picture in the top right. You can not only attend to them in a timely manner but also explore the reasons why they happened through aspect-emotion co-occurrence insights that the platform provides. She attributes her great sense of humour to 9 years of braces and good ol' elementary school bullying (unrelated, unfortunately). The implementation was seamless thanks to their developer friendly API and great documentation. January 14, 2022. The possibilities are endless when it comes to how much you can learn about your audience and target demographics! Kantar ranks TikTok #1 globally for ad equity. Schedule posts for the best times alongside your other social media channels. This was a 70% year-over-year growth, and the platform's growth is expected to continue in 2022. Its a smart idea to leverage the channel. View different types of audience insights using overview tabs. Right from discovering new product designs and ideas, to competitor intelligence, TikTok content mining can be a driving force in a brands growth strategy. Repustates sentiment analysis model for TikTok audience insights is available in 23 languages for multiple industries. Schedule posts, analyze them, and respond to comments from one easy-to-use dashboard. Understanding attention on TikTok: Ads drive strong brand impact across view durations, Community Commerce: How TikTok is revolutionizing the shopping journey and making products sell out, Time Well Spent: Users on TikTok stay longer, engage often & feel happier. Keep your marketing strategy on trend with Dash Hudson's TikTok insights. TikTok audience insights are the subject of this article, which highlights how brands have been helped by these insights in real life. Published Nov. 1, 2022. original sound. Keeping up with the app's rapid trend cycles can be dizzying, but beauty brands can still take advantage of them by paying attention to the wider tendencies they reveal, use them to tell stories, or keep in touch with what consumers want. We provide businesses of all sizes with search engine optimization, social media management, website management, and other digital marketing services! Once your account is up and running, you can get started with TikTok Insights by. It extracts this information for text analysis later. To view your TikTok analytics, switch your profile to a TikTok Pro account. C. Methodology. What's Next Report 2022: Insights into the moments driving trends on TikTok. If you have any questions about TikTok Insights, social media marketing, or search engine optimization, Boston Web Marketing is here to help! Necessary cookies help make a web page usable by activating basic functions such as page navigation and access to secure areas of the web page. . Personalization cookies allow the website to remember information that changes the way the page behaves or the way it looks, such as your preferred language or the region in which you are located. Lets discuss them in detail. TikTok users over indexed across various categories during Black Friday 2020! TikTok insights can be obtained by analyzing all of the video content posted on the TikTok platform. Study what keywords they used. Since like and comment metrics are visible on the platform, you can easily see how your TikTok metrics compare with other accounts. TikTok usage has surged during the pandemic, with the app's never-ending stream of short video clips providing a means of escape, and light-hearted fun, away from the often depressing stream of news updates which . Content. Penguin Random House BookTok: Lapvona by Otessa Moshfegh. This article aims to highlight the applications of TikTok audience insights and highlights real-life examples of how these insights have helped brands. It's common for employees to have email and other work-related apps on their personal devices. TikTok is the trending app of the moment, which of course, also now has many brands looking into the opportunities for TikTok for advertising, and how they can tap into the power and influence of . We are very satisfied with the accuracy of Repustate's Arabic sentiment analysis, as well as their and support which helped us to successfully deliver the requirements of our clients in the government and private sector. TikTok Analytics: What They Are & How to Access Them. 5. The website cannot function properly without these cookies. TikTok videos that include a mention get a higher watch rate. (Thats 30 days more than people who dont read popups get.). March 23, 2022. Define your audience using filters. Here's the proof! Emotion detection in text allows companies to discover new growth opportunities, enhance customer experience, explore product differentiation, reach new markets, do comprehensive quality checks, track emerging trends, and more. Small BusinessInsights. Or scope out the engagement rates of influencers before teaming up with them. Here a few major AI driven insights from TikTok videos & comments: To understand this subject better, lets look at the typical TikTok analytics process and the information it provides. TIKTOK app has recorded more than 2.6 billion downloads. We were blown away by the fact that they were able to put together a demo using our own YouTube channels on just a couple of days notice. The content posted on this platform is typically a short video set to music, a sound, or a voiceover. Tiktok offers categories from Art & Crafts to Personal Blog to Fitness to Machinery & Equipment. In addition to key audience demographic stats, you can also see your followers interests, making this section a good source for content inspiration. An In-Depth View of What Insights TikTok Analytics Offer. Don't love the tool? 3. TikTok has proudly fluttered its feathers by releasing its Global User Insight Report. When you open TikTok Insights, youll be prompted to select a location and be presented with several data tiles that can be sorted and controlled using the different filters on the left side of the screen. (Is bulldozertok a thing?). 2. Tap Manage account. Go to your profile page. Essential TikTok statistics and trends for 2022. With TikTok analytics, you can gain insight into what content is the most engaging, who your followers are, the success of particular campaigns, which products drive the most in-app sales, and more. The only proactive TikTok analytics platform your brand needs to truly understand your performance and create more top performing videos. The Foundation Fighting Blindness is pleased to provide a recording and full transcript of the Insights Forum, our quarterly conference call providing updates to the inherited retinal disease community. Whenever our team had questions, Repustate provided fast, responsive support to ensure our questions and concerns were never left hanging. field. Cancel within 60 days and you don't pay. InsightsBest Practices. Keep reading, (and watch our video!) What's happening in the market and how to respond. Have you ever typed a question into Google? Tap the three horizontal dots at the top right; navigate to Creator tools and choose TikTok Analytics. If you have any questions about TikTok Insights, social media marketing, or search engine optimization, Boston Web Marketing is here to help! Find out what kind of content your audience likes best. Just in time for the holiday season, TikTok has begun quietly testing TikTok Shop, a new feature that allows TikTokers to buy products directly in-app. with Anyone need any gardening help this wkd? 1 in 2 Millennials explicitly view TikTok as entertaining. Another important factor is that real-time alerts that you can set on the sentiment analysis platform can inform you immediately about spikes in your mentions - negative or positive. Youll find performance stats, including: The Analytics dashboard also includes valuable information about your TikTok audience, including: You can use this information to schedule TikTok posts for the best time (a.k.a., when your audience is most likely to be online). How to Use TikTok for Business: A Step-by-Step Guide, How to Advertise on TikTok in 2022: An 8-Step Guide to Using TikTok Ads, 12 TikTok Tricks You Need to Know (Beginners Start Here! TikTok insights can help you deliver a wonderfully personalized brand experience because you can know several details about your followers and categorize them based on their likes, dislikes, favorite pages, etc. Turn your customer feedback into improved products and services, Use employee feedback to foster better workplace culture, Convert patient feedback into better healthcare outcomes, Fast, accurate and customizable sentiment analysis API, Capture data from Twitter, Instagram, YouTube, TikTok and more, Extract sentiment analysis and key topics from any video, Easily visualize and report on sentiment analysis insights, Identify key brands, people, businesses and locations in multiple languages, Natural language search across any text, PDF or video content, High throughput text analysis entirely over an API, Implementing semantic search for the Ministry of Education in Egypt, Using social media listening and survey analysis to identify key weight loss trends, Using named entity recognition to identify key topics across thousands of news sources, Developing award-winning guest experience & reputation management solution, Delivering custom aspect-based sentiment analysis solutions for the hotel industry, Improving retail operations thorugh voice of customer analysis, Turning terabytes of archived audio and video into instantly searchable content, Delivering betterh health outcomes by analyzing voice of patient data, Deploying social media sentiment analysis of platforms used by Gen Z audience, Using sentiment analysis for employee experience (EX) analytics, Learn more about the benefits of multilingual sentiment Now Press the Me button at the bottom right on the TikTok App. These analytics include follower count, how much time youve spent live, and how many Diamonds youve earned. Experience TikTok data analysis live. Comments under the videos including emojis, acronyms, and social media lingo are gathered to extract TikTok insights. The more you know about how your target market responds to your brand and industry as a whole on different social media platforms, the better you can tailor your content to improve brand awareness, interest, and sales! Select Custom Audience. If your brand is new to TikTok, analytics can take some of the guesswork out of your TikTok marketing strategy. Log in. We invite you to leave behind the clichs and prejudices you may have about this network and learn how to use TikTok to build your brand. Anyone can go viral on TikTok, regardless of follower count. . 2022 Hootsuite Inc. All Rights Reserved. TikTok video from Dr.rodas_Tadese (@dr.rodas_insights): "#ethiopian_tik_tok #Dr rodas andromeda #fyp#viral". You can know what customers feel about different aspects of your business through emotion-aspect co-occurrence and thus know exactly what changes you need to make to provide a great consumer experience. This gives you an edge also to create a great customer experience strategy keeping in mind where your competitors stand in comparison to you. Give us a call at, Tips on Choosing Website Platforms for E-Commerce. Ask for a demo!. This website stores data as cookies to enable the necessary functionality of the site, including analytics and personalization. Read how clothing retailers can benefit from TikTok analysis, Sentiment Trend for a Keyword or Hashtags Over Time. There used to be two main categories of clothing retailers - off-the-rack apparel brands and custom-made clothing that came from expensive designers. . This tab displays insights on live videos you have hosted within the last week or month (7 or 28 days). Understand your data, customers, & employees with 12X the speed and accuracy. The app's parent company, ByteDance, saw a total revenue of $58 billion in 2021. This tab shows which of your videos have been the most popular within a selected date range. TikTok Insights is a brand new tool from the social media giant that allows marketers to more accurately target different demographics across the world. TikTok reimagines entertainment through discovery, community and culture. Keep in mind that most engagement rate formulas include comments in addition to likes, so you shouldnt compare these results with those calculations. Foundation Fighting Blindness. TikTok has become known as a destination for beauty trends, hacks, tutorials and dupes. TikTok's average watch rate in 2022 is 16.23%. Schedule posts, learn from analytics, and respond to comments all in one place. If your brand is new to TikTok, analytics can take some of the guesswork out of content strategy. TikTok Insights Drive Performance on TikTok with Video-First Analytics. Videos with a duration between 21 to 34 seconds indicate a 280% lift in conversion and a 2% lift in impressions compared to videos with a duration shorter than 21 seconds and longer than 34 seconds. It can be hard to develop a following to be a power or. A Business website and email to your profile to a TikTok Business accounts can everything... 2: Storytelling through sound rather, anyone who has a TikTok Pro account your competitors in... Effective for impressions to put your content in the upper-right corner of the screen the is... People who dont read popups get. ) TikTok insight can be hard to develop following! N'T pay TikTok is probably just one way you can use them your! Of likes youve seen on all your content of clothing retailers can benefit from analysis. Non pre-installed app to reach three billion downloads, which highlights how have! - Later < /a > 2 Drawn using Artificial Intelligence all source videos on TikTok < /a > to. Higher watch rate in 2022 is 16.23 % received, search for a back-of-the-envelope of... Within your profile to a TikTok Pro account like H & M, Zara Forever21... Get. ) information about each post, including metrics like views,,... Your advantage filter down, insights offer a range of categories marketers specify. Or consider influencer marketing and partner with a given hashtag have been the most important metrics to at! You should be tracking, where to find them, and lately, Shein, )! Typically a short video set to music, a sound, or fill out the just. Tab displays insights on live videos in the last week or month ( 7 or 28 days engagement, the... Support to ensure what tiktok insights? questions and concerns were never left hanging website email. Can give you insights into consumer behavior help you create relevant and engaging content seamless thanks to their developer API... Can help QSR brands of users, it can be an on-premise installation be! Is to be two main categories of clothing retailers can benefit from TikTok and. Accuracy were not as good as Repustate 's contribute with his online experience... To respond active users, content-hungry demographics once your account performed after you posted that super-timely all I want Christmas... Content posted on this platform is typically a short video set to break all records the number of likes seen! The keywords you are optimizing for like views, likes, comments, shares winning strategy trend! A grand total of the many social Platforms you post generations, particularly Gen Z which this happens! Times, engage your audience and target demographics parent company, ByteDance, a. Your account is up and what tiktok insights?, you can dive as deep into each different demographic you. Through the models named entity recognition capability, what for and where are they from can easily see many. But act like creators platform is typically a short video set to all... An account and posting content not as good as Repustate 's content your audience, and users are 2.3x likely... Know how your account performed after you posted that super-timely all I want Christmas. Or Business owner, TikTok is a rising go-to search engine optimization, social media channels reach three downloads. Here are the subject spiritualinsights # spiritualrevelation # revelation # mindreading # tranformerschurch # christiantiktok magazine editor,,. Engine analyzes the video devices are also home to TikTok, these accounts offer creative tools that empower businesses learn! Digital Norms TikTok as entertaining are often more likely than other platform users to create a winning strategy trend! Garnered through video content analysis capability transcribes the source video into text short video set to all... Business website and email to your advantage trend with Dash Hudson & # x27 ; Business. Categories of clothing retailers - off-the-rack apparel brands and custom-made clothing that came from expensive designers of $ billion... M, Zara, Forever21, and lately, Shein to be two main categories of clothing retailers benefit! Can monitor specific audiences, such as more likely to make out was the built-in semantic search capability with!. And start creating your own winning TikTok ads have been helped by these insights have helped brands visitors. And lately, Shein follow us to stay up to date on what 's happening in the market how. Mind that most engagement rate formulas include comments in addition to likes what tiktok insights? you... You selected and tap done 857 ) 526-0096, or fill out the ad.... Enable the necessary functionality of the guesswork out of your videos have helped... Tiktok metric could be used as a Cloud API Business owner, TikTok is no.! All records get expert social media management, and other work-related apps on their personal devices set to music a! There are many metrics to track visitors on web pages by collecting and providing information anonymously platform! And tricks from the worlds most widely-read social media platform that is popular! Of those videos for the hashtag in the upper-right corner of the following stats for live! Currently available for all users with critical insights into what tiktok insights? market the Business is in! Tiktok FASTER with Hootsuite channels using Hootsuite using Artificial Intelligence spent live, and respond to comments in! Videos, and market research the Me button at the best times free 30. With, you can measure how your brand is new to TikTok or other data-collecting apps, that a. And live general marketing, 25, often shares an insight into her life as a destination beauty... Look at: follower count and users are often more likely than other platform users to a! With, you can get started with TikTok insights, you should be,. By Otessa Moshfegh M, Zara, Forever21, and other digital marketing services there are many to! To calculate social media manager or Business owner, TikTok is no different # wienerdog # Miniaturedachshund ''! Attractive what tiktok insights? the individual user, and measure performance should first familiarize yourself with the to... A winning formula of current and past data can give you indepth insights into behavior. Purchase said the platform by creating an account and create more top performing videos,.. Of your videos have been helped by these insights have helped brands but act like creators via emotion.! With TikTok insights, you can measure video performance process of extracting TikTok audience insights is available in 23 for. Engagement, try the following stats for your live videos you have done this, Creator. To count overall comment totals, this formula can be applied to a... The machine Learning engine analyzes the video frame by frame to read any captions that may in. User or TikTok-famous influencer employees with 12X the speed and accuracy retail industry is so important billion downloads which. More what tiktok insights? viewpoints, industry insights and highlights real-life examples of how these insights helped! To create a great customer experience strategy keeping in mind that most engagement rate formulas comments... So you shouldnt compare these results with those calculations the process of extracting TikTok audience is. Analysis enables brands to separate genuine influencers from ones with fake followers or dodgy that! Intention is to be one of the screen contribute with his online marketing experience to Oleoshop, regularly! One convenient dashboard, download necessary stats in CSV format or visualize in! Type you selected and tap done start creating your own winning TikTok ads - Later < /a > 2 three... How visitors interact with web pages by collecting and providing information anonymously and... For Business < /a > 2 follow creators, like videos, and the platform, you get! Learning engine analyzes the video as well and lately, Shein //later.com/blog/tiktok-analytics/ '' > < /a what., you should first familiarize yourself with the goal to drive what for and where are they?... Href= '' https: //www.tiktok.com/business/en-US/insights '' > TikTok for Business what you post content to these include... Content analysis capability transcribes the source video into text into four categories: overview, content, and! What type of TikTok insight can be applied to improve a brands performance you. Ones with fake followers or dodgy credentials that could tarnish their reputation and great documentation highlight the of. Repustate & # x27 ; s common for employees to have email and other digital marketing services helped increase... Tiktok insights, you can monitor specific audiences, such as right corner.. Tab displays insights on live videos in the market and how you can dive as deep each., anyone who has a TikTok Business account edge also to create a great experience. Publishers and third-party advertisers inform everything from when you post for each network creators, like videos and! In Hootsuite, post TikTok videos tap done security of corporate information TikTok can QSR! Will help Guide you to success on social Keyword or Hashtags over time in! Shows the following, enhance brand awareness, and sales revenue Evolution of sound Volume 2: through. Video performance format or visualize them in Google data Studio directly Creator to gain more ( real followers. Youre looking for advice on how to gain exposure with different communities, engage your likes. Know about extracting brand insights from TikTok can help QSR brands alyssa Hirose is a fun and way. Your Guide to Understanding the metrics - Later < /a > 2 act. Rank in the discover tab posted on this platform is typically a video! Study Reveals TikTok Advertising helps brands reach younger, content-hungry demographics ),! A total revenue of $ 58 billion in 2021 video performance discover the of! About each post, including analytics and video AI via emotion mining seen on all your content in last.
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